Job Title: Student Assistant – Consumer Insights
Location: Copenhagen
Summary of the role
The Student Assistant supports the Consumer Insights team in delivering high‑quality consumer and market research that informs strategic and commercial decisions in a highly regulated category. The role provides hands‑on exposure to research design, data analysis, and insight synthesis while ensuring strong data quality, documentation, and ethical standards.
Key Responsibilities
- Support the set‑up and execution of quantitative and qualitative research projects (surveys, interviews, focus groups).
- Assist with data cleaning, validation, and basic analysis (Excel, SPSS, R or similar).
- Prepare charts and draft slides for internal insight presentations.
- Help maintain Research Library and documentation to ensure knowledge re‑use.
- Support qualitative work by organising logistics, taking notes, and summarising themes.
- Conduct desk research on consumer trends and competitors.
- Support internal meetings and workshops with preparation of materials and summaries.
What you will learn
- How consumer insights influence strategy, innovation, and brand decisions.
- Research methodologies used in a regulated consumer category.
- How to translate data into clear, actionable insights.
- How to work in a cross‑functional, international organisation.
Qualifications
- Currently enrolled in a Bachelor’s or Master’s degree in:
- Marketing, Psychology, Business, Economics, Statistics, or similar.
- Basic understanding of consumer research concepts (from coursework or projects).
- Strong Excel and PowerPoint skills; interest in analytical tools is a plus.
- Fluent in English.
Personal attributes
- Curious about consumer behaviour and decision‑making.
- Detail‑oriented and structured.
- Comfortable working with data and numbers.
- Reliable, proactive, and eager to learn.
Nice to have
- Experience with survey tools (SurveyMonkey).
- Exposure to SPSS, R, Power BI.
- Interest in or basic experience with AI tools for analysis, summarisation, or research support.
- Previous student job or internship involving analysis or research.
OUR HIRING PROCESS
Before we enter a hiring process, your job application will be reviewed by a member of our recruiting team. Your application will be reviewed in line with the hiring competencies we have for the role you have applied for. If your experience aligns with the requirements, you will enter our hiring process which will consist of the following:
- Recruiter Screen
- Team Interview
- Behavioral Assessment
- Leadership Interview
ABOUT SCANDINAVIAN TOBACCO GROUP
At Scandinavian Tobacco Group, we always encourage you to craft the career that makes you more. We have a rich heritage that dates back 250 years and have been operating as a Scandinavian Tobacco Group since 1961. We operate in over 100 countries, employing over 10,000 people. We offer a diverse portfolio of iconic brands ranging from Signature, Cohiba, Macanudo, CAO, Partagas and most recently branched into smokeless tobacco through our recent acquisition of XQS. We are on a mission to focus on sustainability and minimizing our environmental footprint. We are committed to creating a culture that allows us to blend our strengths, to go far it takes a winning team, and this is why we pride ourselves on sharing our skills, knowledge and expertise to push each other forward.
Scandinavian Tobacco Group Talent Team
Scandinavian Tobacco Group is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Please be informed that this Direct Search is conducted exclusively by Scandinavian Tobacco Group. We do not accept applications from agencies, and we will not provide compensation for unsolicited CVs.