Oct 24, 2025

Bethlehem, US, 18015 Richmond, US, 23223

Demand Planning Director

ABOUT THE ROLE…

The Demand Planning Director is a senior strategic leader responsible for shaping and executing the global demand planning agenda. Reporting to the SVP Planning & Fulfillment, this role ensures the development of robust, data-driven demand plans that align with commercial strategies and financial objectives with a clear consumer and customer focus. The Director leads a high-performing international team of demand planners and portfolio planners and plays a pivotal role in the company’s Demand Planning process, driving forecast accuracy, process maturity, and cross-functional alignment.

This role requires a strategic leader with exceptional stakeholder management skills—particularly with senior Commercial leadership—and a proven ability to influence across functions to deliver business-critical outcomes. As a member of the Global Planning & Fulfillment Leadership Team, the Director contributes to the broader transformation of our end-to-end planning capabilities.

WHAT WILL YOU BE RESPONSIBLE FOR?

  • Strategic Leadership: Own and evolve the global demand and portfolio planning strategy, ensuring alignment with commercial, financial, and operational goals.
  • Global Team Leadership: Lead, coach, and develop a diverse international team of demand and portfolio planners across all commercial categories, fostering a high-performance culture and cross-regional collaboration.
  • Stakeholder Engagement: Act as the primary planning interface with senior Commercial stakeholders, ensuring demand plans reflect market dynamics, promotional strategies, and growth ambitions.
  • S&OP Excellence: Lead demand planning inputs into the S&OP process, ensuring seamless integration with supply planning and financial forecasting.
  • Forecast Accuracy: Champion continuous improvement in forecast accuracy through advanced analytics, scenario planning, and collaborative forecasting techniques.
  • Innovation & Capability Building: Drive the maturity of demand planning processes, tools, and talent. Lead the adoption of digital planning solutions (e.g., o9) and embed best practices across regions.
  • Governance & Performance: Establish and monitor KPIs, health checks, and compliance metrics to ensure process discipline and performance transparency.

QUALIFICATIONS:

  • Master’s degree in Supply Chain, Business, or a related field with strong analytical foundations (e.g., Statistics, Econometrics, Operations Research)
  • 10+ years of progressive experience in demand planning or supply chain, with at least 3 years in a senior leadership role managing global teams
  • Deep expertise in demand planning systems and tools (preferably o9), ERP (SAP), and advanced Excel
  • Demonstrated success in leading cross-functional planning initiatives and improving forecast accuracy in complex, matrixed environments
  • Exceptional leadership presence with the ability to influence at all levels
  • Strong business acumen with a strategic mindset and financial fluency
  • Excellent communication, facilitation, and interpersonal skills
  • Analytical rigor and a data-driven decision-making approach
  • Resilient, proactive, and adaptable in a fast-paced, global environment
  • Proven ability to lead remote, multicultural teams across time zones assuring a high people engagement
  • Ability to travel up to 30% internationally

SUCCESS CRITERIA:

  • Sustained improvement in forecast accuracy and demand planning KPIs
  • Strong cross-functional alignment and trust, particularly with Commercial and Finance
  • Effective leadership of the global demand planning team, with high engagement and performance
  • Tangible contributions to S&OP maturity and planning process excellence
  • Clear, actionable insights and reporting that drive strategic decisions

WHAT’S IN AN OFFER?

As a colleague at Scandinavian Tobacco Group, you will receive a comprehensive compensation package as a generous benefits package.

  • Comprehensive Health Care, Vision & Dental Plan
  • Flexible Spending Account
  • Disability Plans
  • Basic & Supplemental Life Insurance
  • Additional Supplemental Benefits
  • Paid Vacation, Paid Time Off (PTO) days, Holidays
  • 401(k) Retirement Saving Plan including a generous Company match

Our company uses E-Verify to confirm the employment eligibility of all newly hired employees.  To learn more about E-Verify, including your rights and responsibilities, please visit www.e-verify.gov.

*Please be informed that this Direct Search is conducted exclusively by the Scandinavian Tobacco Group. We do not accept applications from agencies, and we will not provide compensation for unsolicited CVs.

**This position does not offer Visa sponsorship. Candidates must have valid work authorization in the United States and only qualified candidates will be contacted.

If you are currently working in STG, please click here to apply as an internal candidate.


Nearest Major Market: Allentown