Senior Director, Northern Europe Sales
- Location: Copenhagen, Stockholm or Oslo
- Working hours: Full-time
- Work model: Hybrid
- Contract type: Permanent
- Reports to: Vice President, Europe Sales
Are you an experienced commercial leader with a strong track record in sales strategy, market growth, and people leadership? Do you want to shape sales performance across Northern Europe and strengthen STG’s market position and profitability? Then you might be the person we are looking for.
As our new Senior Director, Northern Europe Sales, you will be part of the Sales Europe Leadership Team within Commercial and play an important role in developing the business, improving market share, and driving profitability across the region. You will work closely with divisional marketing, central functions, industry partners, wholesalers, and key external stakeholders to deliver commercial plans, portfolio strategies, and strong sales execution. This is a great opportunity to lead a high-impact commercial agenda in an international organization.
What your day will look like
- Lead sales performance across Northern Europe, delivering annual objectives in line with budgets, business plans, and strategic priorities.
- Grow market share across relevant product categories while improving profitability as P&L owner for Northern Europe sales.
- Build, develop, and lead a high-performing organization with clear goals, strong communication, and a performance-driven culture.
- Professionalize sales execution by improving distribution, ranging, visibility, and CRM usage across markets.
- Develop and implement portfolio, activity, pricing, and retailer activation strategies in collaboration with divisional and central teams.
- Represent STG with relevant industry associations and ensure local legal developments and product compliance requirements are understood and managed.
What you’ll bring
- Proven senior sales leadership experience, ideally within a complex multi-market commercial environment.
- Strong strategic, analytical, and P&L management capabilities with the ability to translate business plans into measurable results.
- Excellent people leadership skills, with the ability to build capabilities, set direction, and create an open and collaborative working environment.
- Experience with CRM tools, business intelligence, sales force management, and data-based decision-making.
- Strong stakeholder management skills with the ability to collaborate across internal functions and external partners.
- Fluency in English and one of the Nordic languages is required; additional relevant European languages are an advantage.
Working at STG & What to expect
At Scandinavian Tobacco Group (STG), we are so much more than what meets the eye. We combine the strength of global brands with the entrepreneurial mindset that allows people to make a real impact. Here you'll have the opportunity to grow your career, collaborate across borders, and help shape what's next. At STG you'll find more than a role - you'll find opportunities to grow, collaborate across borders, and make a meaningful impact.
Incentives and Benefits: The salary package may include short-term and/or long-term incentives as well as other employee benefits based on position level, location, functional area, and relevant market benchmarks.
Ready to be part of something bigger? Apply now and discover much more.
Our recruitment process
Before starting our hiring process, your application will be reviewed by a member of our Talent Acquisition team. We assess each application against key competencies and requirements for the role. If your experience and skills are a good match, you’ll be invited to continue through our hiring process, which may include the following steps:
- Recruiter screen
- Interview with the hiring team
- Assessment, case study, or work sample, if relevant
- Final interview with leadership or key stakeholders
Scandinavian Tobacco Group is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Please be informed that this Direct Search is conducted exclusively by Scandinavian Tobacco Group. We do not accept applications from agencies, and we will not provide compensation for unsolicited CVs.